Put your brand in front of founders.

Most campaigns launch within 30 days of our first conversation. Timing depends on newsletter schedules, but we move fast.

Of course. We'll recommend newsletters that fit your audience, but we work with you to finalize the list. Your input matters, and we don't move forward until you're happy.

Our creators have audiences concentrated in the US, UK, and Canada, the markets that matter most for B2B and founder-focused brands. We filter out creators with large non-English or non-Western audiences to keep your placements relevant.

Some of our creators offer LinkedIn posts, podcast host-reads, or other formats in addition to their newsletters. If you're interested in a multi-format campaign, we'll build a custom plan with clear pricing. Just mention it on our call.

On a pure cost-per-impression basis, social ads can appear cheaper. But newsletters deliver your message in a context where people actually read. That means your placement gets read and remembered, not ignored in a chaotic feed.

• Ads are ignored. Native newsletter placements blend into trusted editorial content and get real attention.
• Social audiences are lower-trust. There's no opt-in for your message, and intent is harder to verify.
• Bot traffic and AI-generated engagement inflate platform metrics while wasting your budget.
• Rising CPMs and fierce competition mean you're bidding against millions of advertisers for the same eyeballs.
• Platform algorithms are a black box that benefits the platform, not your brand.

Newsletter sponsorships bypass all of that. You reach real founders, in a trusted environment, with transparent metrics and no middleman games.

We track open rates for every placement, but we don't publish them publicly. Why? Open rates vary wildly by audience, subject line, and time of day. They're also often used as vanity metrics. We use them internally to optimize your campaign, and we share the numbers that actually matter in your performance report. If you need open rate data for a specific creator, we're happy to discuss it in detail.

You get a full performance report. If you want to run again with the same creators, new ones, or a bigger campaign, we'll build it.

Each campaign is a single engagement. No retainer, no lock-in. Most clients come back for another campaign within the quarter.

We use the creator's actual subscriber count at the time of booking. You'll know the exact number before anything runs.

We track every placement. If something consistently underdelivers, we adjust your next campaign's mix. That's the advantage of a curated, human-managed approach.